Panera Bread and the Philips Phile radio program on Real Radio 104.1 are combining efforts and asking customers and listeners to dig deep this holiday season for a great cause. Panera announces that it will add the support of its ‘Operation Dough-Nation’ effort to veteran radio host Jim Philips’ annual ‘Make Jim Pay Challenge’ in an effort to help provide more food for struggling families across the community.
A contribution goal of $25,000 has been set by Panera Bread and the Philips Phile team this year. Listeners to the Phile program will be encouraged to visit their local Panera Bread bakery-cafe to give, as well as to visit the Second Harvest Food Bank website to give online at http://www.feedhopenow.org. For its part, Panera Bread will be collecting funds in special ‘Operation Dough-Nation’ boxes at each restaurant location in Central Florida in December and January, and the company plans to match customer donations dollar for dollar.
“To have two leaders in our community partner up in such a meaningful way to help people in need is especially powerful,” said Dave Krepcho, President & CEO of Second Harvest Food Bank of Central Florida. “To be honest, this generosity couldn’t come at a more urgent time, as our community continues to face a historic level of need for food assistance,” added Krepcho.
“After being introduced to the Second Harvest Food Bank and learning more about its mission and the needs of local children and families in our community, I knew Panera could help. We are proud to share “Panera warmth” with members of our local community throughout the year “said Annette Ford, owner of the Central Florida Panera franchise.
“Bread is an important part of our culture – it brings people together – and Panera Bread is dedicated to giving back to the people who have welcomed us into their neighborhoods and invited us to share in their lives.”
Thank you Panera Bread and Philips Phile for joining together this holiday season and helping to fight hunger in our Central Florida community.
Greg Higgerson, CFRE
Second Harvest Food Bank of Central Florida